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Internet of Things (IoT)

Using connection to make life easier? Let’s do this thing.

Starmark’s Innovation Lab is exploring how to expand connections and intuitive experience beyond your typical computing devices. Whether the “thing” is a refrigerator reminding you of food expiration dates or a car notifying you when your tire pressure is low, IoT will transport your brand into the future. All you need is a bright idea and a great connection.

Making iot brands shine

What if vending machines ran on social media shares instead of currency?

Study after study show users’ buying behaviors are influenced by their friends on social media. FanWise — invented in the... View Article

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News and Awards

Starmark Lab Earns Patent for Ability to Dynamically Value Social Media Influence

Right on the heels of the first approved patent this past September, Starmark now celebrates its second FanWise-related patent :…

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Starmark team receives first patent for its breakthrough FanWise social reward technology

FanWise, a unique social-mobile technology system developed by Starmark International’s in-house Innovation Lab team, achieved a significant milestone, receiving September…

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How a marketer can take advantage of the Internet of Things

The Internet of Things creates new opportunities for marketers to connect with their customers in one of the best ways…

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The Internet of Things, preparing for the next generation of the Internet

At CES this month, there were 900 exhibitors promoting the Internet of Things, also know as The Internet of Everything. Samsung’s CEO…

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