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Making Geofencing brands shine
Beacons, GeoFencing and Mobile App Location Based Marketing
Marketing with native mobile apps and location based technologies is an important part of any integrated marketing program. Often written... View Article
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News and Awards
Three reasons to engage millennials, Gen Z on Snapchat
Reprinted from South Florida Business Journal. Social media companies with 26-year-old CEOs might frighten the financial markets, but not the…
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How to spark traffic with Pokémon Go
Reprinted from South Florida Business Journal. Pokémon Go is literally a moving target for marketers who can capitalize on the…
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Location Based Marketing Cheat Sheet
Location based marketing (LBM) is a direct marketing strategy that delivers targeted communications based on where your audience is standing.…
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A new dimension in location marketing
Reprinted from South Florida Business Journal. Most of us with smartphones have been surprised by the occasional highly targeted mobile…
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