New CHS website brings home prestigious Aster Award

Broward | Catholic Health Services | Healthcare | Website

The recently renovated Catholic Health Services website just won major 2023 accolades — a bronze Aster Award, one of the healthcare industry’s most prestigious marketing awards.

The new site features a thoroughly researched and completely overhauled information architecture, navigation and approach to design, putting user experience at the center of the design process. After all, people who are using a hospital site are usually doing so at very challenging times in their lives. The new site acknowledges this reality, making it far easier for visitors to find what they are looking for.

Says Linda Lamers, Senior Director of Marketing/Communications for CHS, “Winning this award is not just about the recognition but also about the impact our website has made on our users and the broader online community. It demonstrates that our dedication to providing an exceptional user experience, innovative design, and top-notch functionality has not gone unnoticed.”

Content for the new site is also reorganized around Catholic Health Services’ commitment to a lifelong continuum of care. This reorientation brings the site in line with the larger mission of the entire CHS system.

Winning this award is not just about the recognition but also about the impact our website has made on our users and the broader online community. It demonstrates that our dedication to providing an exceptional user experience, innovative design, and top-notch functionality has not gone unnoticed.

— Linda Lamers, Senior Director of Marketing/Communications for CHS

About the Aster Awards

The Aster Awards is one of the largest and most respected national/international competitions of its kind. This elite program has recognized outstanding healthcare professionals for excellence in their advertising & marketing efforts for over 20 years.

All awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality and overall appeal and execution.

For more about the Aster Awards, visit asterawards.com.